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| About Us
David A.
Oshlag - President
Residence - Pittsburgh, Pennsylvania
USA |
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Areas of Expertise:
- Strategic Insight
- Project Management
- Brand Management
- Market Research
- Data Analysis
Academic Credentials:
- MBA Marketing & Finance, University
of Chicago ‘88
- BS Chemical & Biomedical Engineering,
Carnegie-Mellon University ‘83
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| 25 Years Business
Experience: |
Project Marketing Associates
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President – Founded
January ‘98
Have added value to the following company's initiatives : H.J. Heinz Company, PPG Industries, GlaxoSmithKline, Giant Eagle Grocery. |
| W5 Templates a product of CRM Excel Template, LLC |
Founder & Developer of an Excel based productivity tool for CRM and Project Management @ W5Templates.com |
General Nutrition Company
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Brand Manager Vitamins & Supplements
- 14 brands, totaling 600+ products. |
InVenture Group, Inc.
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Vice President Program Services
- 40 person Marketing and Communications
firm serving the high tech industry. |
Heinz USA
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Product Manager – Added value to a total of 7 Condiment and Sauces brands, including Ketchup, spanning 6 years. |
Quaker Oats Company
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Pet Foods and Frozen Breakfast Products
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American Sterilizer Company, Medical
Products Division
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Product Developer
- Invented and patented DART® (Daily
Air Removal Test ) for use in hospital
steam sterilizers. |
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| Professional Affiliations |
| American Marketing Association |
Past President Ambassador |
| Pittsburgh Chamber of Commerce |
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Stephanie M. Foster
- Senior Associate
Residence - Brunswick, Maine USA |
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Areas of Expertise:
- Market & Data Assessment
- Retail Trade Insight
- Business Reviews
- Concept Development
Academic Credentials:
- MBA Marketing, Fuqua School of Business,
Duke University '91
- BA History and French, Dartmouth College
'85 |
| 18 Years Business Experience: |
| Project Marketing Associates |
Senior Associate, May 2001 to present |
| Hannaford Bros. |
Marketing Strategist, Southeast Division
- 140 store supermarket chain in five states
with 22,000 associates |
| Heinz USA |
Product Manager Heinz Vinegar, Heinz Gravy
APM Heinz 57 Sauce, Barbecue & Worcestershire |
Catherine Carlson - Associate
Residence - Vila Velha, Espirito Santo, Brazil |
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Areas of Expertise:
- Product R & D
- Product Development Processes; product concept to market implementation.
- Project Management
- Experiment Design/ Six Sigma
- Brazilian Market
Academic Credentials:
- Masters in Marketing, Espirito Santo University, Brazil, '00
- Food Engineering, Viçosa University, Brazil, '95
Language skills: English, Portuguese, Basic Spanish.
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| 15 Years Business Experience: |
| Heinz USA |
Manager, Marketing Innovation & Execution
- Project management & process improvement for TGIF Friday's, Bagel Bites, Delimex and Nancy’s.
Research & Development
- Frozen Meals and Snacks, Pasta Sauce and Continuous Value Improvement. |
Masterfoods Inc e Cia (Brazil) (subsidiary of Mars Inc & Cia) |
Research & Development and QA Manager
- Main Meals Division including spices, salad dressing and sauces. |
Chocolates Garoto S.A (Brazil) (Currently under Nestle) |
R&D Project Manager
- Chocolate, Chocolate Bars, Candy. |
Cervejarias Reunidas Skol e Brahma- (Brazil)
(Currently under Anheuser-Busch)
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Process Engineer , Production Manager |
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Jacqueline Ping Yu - Associate
Residence - Shanghai, China |
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Areas of Expertise:
- Conducting Business in China
- Business / Legal Insights
- New Product Launches
- Database Management
- Marketing Communication
- Multilevel Business Training
Academic Credentials:
- Executive MBA, Rutgers University Shanghai '02
- BE Mathematics, Eastern China University, Shanghai '89
Language skills: English, Mandarin, Cantonese
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| 20 Years Business Experience: |
| Ingram Micro China |
Channel Marketing Manager, IT Components & Accessories |
Dun & Bradstreet International Consultant Co. China |
B2B Marketing Development Manager |
Bertelsmann China (German Media Group) |
Marketing/PR Director |
| Harvard Business Review |
Marketing/PR Director |
| Hachette Filipacchi Media |
Group Marketing Director |
Haymarket China (United Kingdom Media Group) |
General Manager - 2 publications, 3 business corporation partners |
| RR Donnelley China |
VP Business / Marketing Analysis &
Optimization |
| Yi Long Media Ltd. Co. |
General Manager |
Israel Weisser - Associate
Residence - Modiin, Israel |
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Areas of Expertise:
- International Marketing
- Brand Management
- Marketing Processes
- Lead Generation
- Business Development
Academic Credentials:
- MBA Marketing & Strategy, Carnegie Mellon University '02
- BS Chemical Engineering, Universidad Iberoamericana (Mexico City) '97
Language skills: English, Spanish, Hebrew
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| 11 Years Business Experience: |
| Manfrotto (Israel) |
Marketing Analyst, Strategic Planner |
| Soda Club (Israel) |
Global Marketing Manager |
| Diplomat Distributors (Israel) |
Marketing Manger Food Division - Heinz, Quaker, Sipahh |
| Heinz USA |
Manager, Marketing Innovation & Execution
ABM - Heinz 57 Sauce, Jack Daniel's Sauces, EZ Marinader, Yoshida, Bagel Bites
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| Procter & Gamble (Mexico) |
Dry Detergents: Supply Chain Manager, QA Manager, R&D Project Leader
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Copyright © Project Marketing Associates |
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